Rum News|Hemingway Rum Company Distillery & Experience Center Opens 5/20/17 |#PapasKeyWest #PapasPilar

Hey Rum Lovers! Now there is another reason to head south to Key West,FL. The Hemingway Rum Company Distillery & Experience Center is opening to the public, beginning at 9:00am on Saturday, May 20, 2017. 

Inspired by Ernest Hemingway’s Spirit of Adventure, the Makers of  Papa’s Pilar® premium sipping rums, offer Rum Enthusiasts a New Adventure Destination. Yesterday invited media got a sneak peek of this new facility and here’s a link to some photos:

https://www.dropbox.com/sh/vz4o1muw2qxsn3v/AACEJ_ToytoKH-eMcbMSrQ9sa?dl=0 

Nestled in the heart of Key West at 201 Simonton St. (the corner of Greene St. & Simonton St.), the new Rum Distillery & Experience Center pays homage to the legendary adventurer who once proudly called Key West home. The building once served as an all brick tobacco warehouse built in 1878 by Irish bricklayers. Having completed a three-year renovation, the over 8,000 sq. ft. facility will support Papa’s Pilar rum production, an Experience Center, a Tasting Room, Trading Post, and eventually a rentable event center. Visitors can view a 350-gallon Hamilton Pot Still, with a custom-made reflux column, that can produce up to 80 gallons of rum per day. Guests will also be treated to an interactive “scent display,” which allows them to smell the active ingredients in each expression. Unique attractions throughout the tour pay tribute to “Papa” as Hemingway was known, including a swivel picture wall and replica of his Pilar boat affixed in the ceiling’s center rafters. Following the tour, patrons will be provided a sampling experience of Papa’s Pilar dark and blonde rums in the facility’s Tasting Room, which includes a Hemingway inspired bar top, filled with newspaper clippings, photographs and other memorabilia.

Carlton “Carl” Grooms, Key West Director of Operations, will manage the production of the award-winning rums, with the help of four full-time managers and 40 part-time employees, whom are all local Key West residents. An adventure-seeker and rum enthusiast himself, Grooms co-founded the International Rum Council and served as co-author of the book, “Rum & Contemporary Cuisine.” Carl serves on the Board of the Navy League, Key West Council, and the Key West Art and Historical Society.

“We’re excited to have created both a destination that will serve as the physical heart and soul of our brand, as well as an asset for the city of Key West,” said Grooms. “Our guests will be truly engaged and amazed with this unique experience. A trip to Key West will no longer be complete without a visit.”   

  • Tours are available daily from 9am-6pm. 
  • Tours are self-guided and do not require reservations as guests are encouraged to explore like Hemingway himself.

 In addition to the tour attractions, guests can visit the Trading Post to purchase adventure gear, bar accessories and one-of-a-kind Hemingway Rum Company apparel only available in Key West. A designated “locals corner” will allow various Key West merchants to showcase and sell their work.

“Of all his worldly travels, Ernest Hemingway chose Key West to call home,” said Lindsey Kops Mundy, Papa’s Pilar National Brand Director. “And it’s here that we chose to celebrate him and Papa’s Pilar, the rum inspired by his spirit of adventure.”

Papa’s Pilar Dark & Blonde rum varieties are hand-selected from ports-of-call in the Caribbean, Central America and Florida for their age, character and maturity, and then blended and solera aged in our proprietary process which includes Bourbon barrels and Spanish Sherry casks for the Blonde expression, and Bourbon, Port Wine and Spanish Sherry casks for the Dark Rum.

In addition to the new Rum Distillery & Experience Center, Papa’s Pilar rums are available in 750ml bottles in both on- and off-premise establishments in: Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Illinois, Indiana, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Missouri, New Hampshire, New Jersey, New York, Rhode Island, South Carolina, Tennessee, Texas, Washington and Washington, DC. The brand is also registered in Arizona, Hawaii, Idaho, Montana, Nevada, New Mexico, North Carolina, Oregon, Utah and Virginia. The suggested retail price of the Dark and Blonde are $39.99 and $29.99, respectively. Prices may vary by market.

For more information:

About Hemingway Rum Company, LLC

Hemingway Rum Company, LLC is a distilled spirits company based in Florida that’s dedicated to producing super-premium multi-sourced solera blended Caribbean, Central American and Floridian rums. The Company’s inaugural offerings are Papa’s Pilar® Dark and Blonde Rum, incepted and crafted by a seasoned team of best-in-class partners. The Company encourages consumers of legal drinking age to “Live Courageously and Drink Responsibly” and proudly supports local organizations that serve Ernest Hemingway’s adventurous, literary and conservational legacy.

Papa’s Pilar® is a proud member of the Distilled Spirits Council of the United States (DISCUS).  

Hopefully I can get down there sometime soon, but until then I will enjoy a Papa’s Pilar® Rum + Coke cocktail at home and toast to the successful Grand Opening of the New Hemingway Rum Company Distillery & Experience Center!

Cheers!

Throw a ladies only #HappyHour at home with #SXchachacha #tequila @SXLiquors #yourdrinksexier

DISCLAIMER: This is a sponsored post, however 100% of the opinions are my own. 
When I hear the term ” Cha Cha Cha” , I think of dancing to a Cuban Mambo beat. Not anymore. Sx Liquors have teamed up with R&B sensation Trey Songz in promoting a line of their spirits. Check out his interview with Forbes Magazine as he explains why he wanted to partner with this brand

Their SX Cha Cha Cha is a premium reposado Tequila. They blended it with touches of honey and lime. Last Friday I decided to throw a happy hour for some of my girlfriends at my house and serve some crafted cocktails to see what they thought about it. My guests also commented on how beautiful and sexy the bottle was ! 

Makeup Artist @neelyglamstudios_mua ready for her closeup with SX ChaChaCha

One of my hubby’s many talents includes bartending. He loves to take fresh ingredients and play around with recipes that make sure the base liquor remains the star. I cannot tell you the number of times I have ordered a cocktail, only to have my favorite liquor lost in some bizarre high fructose syrup concocotion.

Throwing a happy hour can be simple as long as you stay on course. Happy hour does not equal dinner party. One or two appetizers in a casual stand up atmosphere with a signature spirit, beer or wine. Friday’s spirit was Sx Cha Cha Cha. I had some sweet & spicy wing bites and meatballs marinara sitting on our bar counter for guests to help themselves. Some billboard top twenty R&B streaming on my soundboard and voila ! Happy hour is all set.

We started with a simple shot. Shots may be a frat or sorority favorite way to drink, but honestly a shot is where a liquor either sinks or swims. There is simply nowhere for it to hide. As Trey Songz hit song says, it was “Bottoms Up” time. The ladies agreed it was smooth and a touch sweet. ” Wow” ! was the most common reaction
“Who wants a cocktail” ?, said our own personal happy hour “bartender”

First up was a Paloma cocktail. A classic recipe of tequila, red grapefruit juice with fresh squeezed lime juice. It was a magical drink. So simple and pure. The Cha Cha Cha really mixed effortlessly with the grapefruit juice.

Next up was what he called ” Strawberry Smash”. He muddled fresh strawberries with a little simple syrup. Put in the shaker with Cha Cha Cha, fresh lime juice , fresh squeezed juice from one orange and a teaspoon of grenadine. It was delish beyond description.
I looked up and it was time for our guests to depart. A great time at happy hour. A great time with SX Cha Cha Cha .

You can purchase SX ChaChaCha online at https://www.reservrbar.com/buysx and get ready to drink sexier!